Who is the Strategic Play Group Ltd.?




Named "Best in Class" by Procter and Gamble!

The Strategic Play® Group Limited (SPG) is a registered Canadian Company owned by Lloyd Smith Solutions.

We operate in Europe at SPG Europe. 

And lucky us, our head office is located in the Alpine in the resort town of Whistler, British Columbia Canada. Whistler home of the 2010 Winter Olympics




That's right we are a privately held company started by really nice Canadians with friendly licensed partners all over the world. 
Our training is offered globally by amazing facilitator-trainers who speak the local language and understand their regions business culture.


Who's on our team? 

What are our Canadian Values and Ethics? 



"Having the Strategic Play team facilitate brings experience to the next level.  Jacquie brings a wealth of business application experience together with a masterful ability to sense the audience and course correct on the spot to achieve the desired outcomes. 

As part of my role, I benchmark and validate Best in Class strategic partners on Innovation.  I can say that this organization is Best in Class."






Sometimes we work directly and collaborate with the LEGO® Systems Group and consult with them from time to time. But we are a completely separate company. We are truly honored to be friends and goodwill ambassadors to the LEGO® Group, and specifically to the LEGO® Foundation.  We recognize and continue to learn from the incredible work they are doing globally as they spread the word that children learn through play, and it's a lifelong process.


Our licensed trainers offer all the same training, developed and supervised by our founder - one of the original Master Trainers in LEGO® SERIOUS PLAY® methods for the LEGO® Systems Group, Jacqueline Lloyd Smith.  Our programs have been approved by the Global Federation of LSP Master Trainers!


What's the Global Federation of LSP Master Trainers? 


And, we are proud to say that we also have Maxine King, a seasoned curriculum designer on our team so all our training is brain-friendly and offered to the highest standards. So now matter where you are in the world - our trainers will come to you!  



Want to contact us? 


Email Us: We will respond within 24 hours! 


North America Toll-Free: 1-888-238-2608

Globally: +1-604-972-0107


Our programs are named Best in Class by Procter and Gamble!
Our training has been approved by the

Global Federation of LSP Master Trainers