Turn knowledge
into expertise...

....by introducing a
simulation exercise.

"By demonstrating the importance of
fundamental business concepts through
direct experience, simulations highlight
critical management issues and
challenge players to apply their own
strategic thinking abilities."

TR/ED Research &Resource Services

Lectures, cases, presentations and workshops are ideal for introducing concepts, but only a simulation can turn new-found knowledge into expertise.

Using The Protean Strategist, participants apply what they've learned. Managers practice critical business skills by taking control of competing companies and managing them through a number of business decision-making cycles.

Simulations provide hands-on training in key areas such as business planning, competitive strategy, strategic marketing, new product development and product management.